All programsLECTRA
Digital & ICT

Social Media Communications

Plan, produce and measure social content for a real business objective.

6 tasksNSQ Level 12h 32m of practice0 ready to start

What you’ll be able to do

Run a campaign and prove what it did.

  1. 01Build a content plan from a business goalTurn an objective into a posting plan and calendar. 15 minPlanned
  2. 02Produce a post set for one campaignWrite, design and schedule a coherent set. 18 minPlanned
  3. 03Write copy for different platformsAdapt one message across formats without losing it. 14 minPlanned
  4. 04Handle a customer complaint publiclyRespond in a way that protects the business. 14 minPlanned
  5. 05Read an analytics reportSeparate vanity metrics from the ones that matter. 15 minPlanned
  6. 06Report campaign results to a clientPresent what happened, what it cost and what to do next. 16 minPlanned
At the end of the program

Practical assessment · Social Media Communications

Complete every task under assessment, then sit a supervised practical on a real rig at an approved centre. Pass it and the certificate goes on your record, verifiable by any employer.

Ready — you can practise it today In build — being written and reviewed now Planned — part of the program, not yet built